Indiana University Libraries Moving Image Archive

The enterprising society

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Description To show the structure of Swedish economy and to give a picture of modern industry in Sweden, this program follows four men through a work day. Since Sweden’s population is too small to support a mass market, the narrator points out, her industry must sell in foreign markets with emphasis on quality not quantity. We see the manufacture of Swedish automobiles, the building of ships (a Swedish industry that has doubled its output in the last fifteen years), and the production of iron and steel. The program also illustrates and explains special aspects of the free enterprise system in Sweden. Among the participants are Tord Browaldh, managing director of the Swedish Bank of Commerce; Erik Stemms, civil engineer and inventor; and Gunnar Engellau, managing director of the Volvo Company. | Outlines the Swedish industrial and economic structure. Indicates the need for emphasis upon quality for Swedish to penetrate the world market. The economy of Sweden is basically capitalistic. The national standard of living may be the highest in Europe. Utilizes the comments and activities of a banker, a steelworker, an inventor, and an automobile manufacturer to present insights into the enterprising Swedish society.

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