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Prof. Boring shows how human beings can be “set” or “tuned in” to a special response just as a radio can be tuned to a particular station. The brain can be directed along a certain channel, which it will follow until that channel or “station” is changed. Once told to think of rhyming words for example the voluntary subject concentrates on the sound of words almost exclusively, until she comes to “month,” for which there is only one unfamiliar rhyme.
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